Intervista Armchair
DESIGNED BY Lella & Massimo Vignelli
FOR Poltrona Frau
In the late 1980s, TG2 news on Italian public television’s second channel commissioned the Vignelli to construct the show's set.
This became the famous studio 10: pearl-grey with a zinc floor, 32 monitors and two red armchairs in the foreground. This was a new invention, a new way to broadcast the news (and a departure from the anchorman format).
The armchair is called “Intervista”: an evolution of the bucket-style chair, it was carefully designed for maximum comfort and a posture that does not alter the tone of voice. It is an example of how a project can morph into a communicative, not to mention political, tool.